Hello, I'm Louise and this is how I found my way onto my own wild path...

My Story

As a child, I was deeply connected to nature, filled with a desire to protect animals, restore rainforests, and write stories that would help create a better world. My early years were a time of safety and freedom, where I had the space to dream, play, and simply be myself. I was endlessly curious and known for asking challenging, sometimes controversial, questions (often dismissed as “not for children to ask”). Yet, as I grew older, the whispers of nature grew fainter, and the noise of the world’s expectations grew louder.

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School nurtured my thirst for knowledge and my knack for questioning things, but it also conditioned me to prioritise achievement, competition, and productivity over my own heart’s desires. By the time I completed school, I had learned to value success on paper above all else. I was a 'high-achieving' student, but internally, I felt as though something was crumbling. I sensed a profound disconnect within myself, but I had no idea how to confront it, so I kept quiet.

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In college, I found solace in feminist literature, nature-inspired poetry, and the systemic wisdom of Shakespeare. These works reignited a spark within me, and I nurtured a dream of using my words to “write” some of the world’s wrongs. But despite my best efforts to follow this path, a gnawing sense of unease remained. I tried to drown it out by studying hard, working long hours, partying, and adopting the “work-hard, play-hard” lifestyle that university promotes. It wasn’t long before I burned out, overwhelmed by the pressure to fit in and keep up with a life that wasn’t aligned with who I truly was.

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In 2009, I secured what many would consider a dream job—working at McLaren Automotive, a top sports car manufacturer, overseeing global brand marketing and events. It was an exhilarating experience that took me across the world, teaching me how business operated on a global scale. But after a few years of running on empty, I crashed again. I was burned out, exhausted from ignoring my internal signals and working in ways that weren’t aligned with my true self.

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I took a break, traveling for seven months with my partner (now husband) through Australia, New Zealand, and Southeast Asia. We immersed ourselves in nature, volunteering with wildlife, exploring new cultures, and soaking in the beauty of the world. It was during this time that I got to fulfill a childhood dream of working with elephants. Despite these experiences, a deep sense of restlessness persisted. I believed that returning to routine and work would solve my internal conflict.

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Upon returning, I explored several roles within leading marketing agencies in London and the South East. While I absorbed everything I could and performed exceptionally on the surface, I couldn’t shake the same sense of dissatisfaction. The truth was, my continued burnout stemmed from a fundamental issue: I had spent my entire career working in ways that denied my authentic self. I was suppressing my inner truth and intuition, chasing external success while ignoring the deep inner knowing that told me something was wrong. Each role, no matter how outwardly successful, pushed me further from my true nature, exhausting me both mentally and physically. But I didn’t stop. I didn’t know how to.

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After leaving my employed work to start my own marketing consultancy, I was excited by the prospect of creating something that was truly aligned with my values. But shortly after, I unexpectedly found myself pregnant. I carried on working hard and building my consultancy through my pregnancy. In May 2016, at 29 years old and five weeks postpartum, I experienced the most severe mental health breakdown of my life. Postnatal depression and anxiety overwhelmed me to the point where I could no longer function. My body, after years of silent battle, had finally decided for me—it was time to stop. My breakdown, though painful, was also a breakthrough. It forced me to confront the reality that I had been working against myself for years, suppressing the very parts of me that needed to be seen, heard, and honoured.

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Then came the most challenging chapter of my career. After my recovery, I co-founded a business with high hopes, driven by the ambition to create something meaningful. However, the relentless pressure I placed on myself eventually led me to burnout once again. In navigating this journey, the dynamics with my business partner shifted, and I found myself needing support that simply wasn’t available at that time. As a result, I was faced with the difficult decision to step away from the business. This was not only a professional loss but also an emotional one, as I had invested so much into our shared vision. To add to the complexity, I later learned I had been written out of the business's history entirely. My contributions and sacrifices were overlooked, which deepened the sense of loss I was already experiencing. While this marked a significant low point, it also set the stage for profound growth and transformation in the years to come.

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The past eight years have been a journey of deep healing, spiritual awakening, and personal transformation. Motherhood and entrepreneurship challenged me to confront the parts of myself I had long buried. Through this painful process, I began to reclaim those lost parts, rediscovering who I am at my core and where I truly belong in the world. It’s been an invitation to step more fully into my wholeness.

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A significant turning point came through parenting my daughter, who resisted fitting into the mould of mainstream education. Our family struggled to find a school that honored her unique needs, which led us to question the systems we often take for granted—the ones that condition us away from our authentic selves. Her refusal to conform forced us to rethink not only education but the way we live life itself.

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Six months ago, this led us to home education, where we began crafting a new way of being that aligns more closely with who we truly are. This journey has allowed us to reconnect with our authentic selves, free from societal constraints.

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Through this experience, I’ve learned that the key to navigating modern life and business is to trust and honour our true nature. My own journey with burnout taught me that denying our authenticity comes at a great cost. True fulfillment, connection, and success come from aligning with our inner truth. From this place of deep learning, This Wild Life was born—a business rooted in authenticity, connection, and a desire to live and work in alignment with nature.

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This Wild Life isn’t just a business—it’s a space for those who, like me, are ready to radically reimagine life and work and lead in a way that reflects their true nature. It’s for those who are done chasing external success and are ready to trust their intuition, live authentically, and build businesses that are deeply connected to who they are, respectful and connected to the diverse and unique eco-systems around them. My mission is to share the wisdom I’ve gained through my own journey of burnout and healing, in service of creating a world where we can all thrive—wild, free, and fully ourselves.